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Performance Marketer

0 - 5 year experienced
Posted: 30 days ago
Openings: 1
Applicants: 22

Become a granimal!

About Granimals

Granimals is a one-stop solution freeing people from pain and limitations and helping them achieve their dream outcomes via online injury rehabilitation, specialised sports performance, and strength & conditioning focused training. 

In 2 years of operations we have impacted the lives of ~3000+ global customers in 20 countries and 5 continents. We have bold ambitions to become the largest mindset-led injury rehabilitation organisation in the world By 2028.

Bootstrapped, founded and led by three childhood friends and ex-professional athletes – Aameen, Sidharth, and Rochan, Granimals have a team of experienced physiotherapists, trainers and coaches, that provide customised online programs tailored to each individual's needs.

Job Overview

As a Performance Marketer at Granimals, you will play a crucial role in driving customer acquisition and retention through strategic and data-driven digital marketing campaigns. Whether you are a seasoned professional or just starting your career with 0 to 5 years of experience in performance marketing, you will be responsible for optimizing paid advertising efforts across various channels, including search, display, and social media. Your role involves utilizing analytics and A/B testing to enhance campaign effectiveness, staying informed on industry trends, and collaborating with cross-functional teams to align marketing strategies with overall business objectives.

  • Devise and execute performance marketing campaigns across various digital channels to drive customer acquisition and retention.
  • Analyze and optimize paid advertising campaigns, including search, display, and social media, to maximize ROI.
  • Utilize data-driven insights to make strategic decisions and adjustments to improve campaign performance.
  • Collaborate with cross-functional teams to align performance marketing efforts with overall business goals.
  • Implement A/B testing and other optimization strategies to enhance campaign effectiveness.
  • Stay abreast of industry trends, emerging technologies, and competitor strategies to identify new opportunities.
  • Develop and manage relationships with advertising platforms and vendors to stay ahead in the evolving digital landscape.
  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience as a Performance Marketer with 0 to 5 years of hands-on experience in digital marketing.
  • Proficient in utilising advertising platforms such as Google Ads, Facebook Ads, and other relevant channels.
  • Strong analytical skills with the ability to interpret data and draw actionable insights.
  • Experience with A/B testing and optimization techniques.
  • Excellent communication and collaboration skills to work effectively with internal teams and external partners.
  • Creative mindset with the ability to develop innovative and effective marketing strategies.
  • Knowledge of SEO, content marketing, and social media marketing is a plus.
  • Entrepreneurial Environment: Your ideas drive success. Take charge and act as an entrepreneur.
  • Generous PTO: Enjoy industry-leading Paid Time Off for a balanced life.
  • Flexible Work: Embrace diverse working styles with our remote-first approach.
  • Direct Exposure: Grow professionally by working closely with our senior executive team.
  • Clear Career Path: Own your career with a transparent roadmap for financial and professional progression.
  • Remote work opportunities